
Camera
$elebZ
Businesses promote
using Reels
120 Bn
Minutes spent watching short-form video daily
Gen Z spend more time on Reels
77%
82%
Short-form video is now the primary way people consume stories
Lights
#1
2+ hours
Average daily short-video consumption per user
What is SelebZ?
Not Just Content. An Experience You Sink Into.
FOUNDATION
The team behind SelebZ has previously built and scaled large digital audiences across entertainment and creator ecosystems, developing deep insight into what drives attention, engagement, and repeat consumption on mobile platforms.
Years of working with short-form content revealed a clear insight: audiences don’t engage with promotion they engage with stories. Characters, narratives, and episodic arcs consistently outperform brand-led or influencer-led content.
LEARNING
SelebZ is the natural evolution of this insight moving from using stories to drive engagement, to building a full-fledged storytelling platform designed exclusively for mobile-first entertainment.
CHALLENGES
Why Selebz?


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